T. Rowe Price
Driving adoption through consistency
Design System
UI Design
Client Relations
T. Rowe Price is a global investment management firm and one of the largest companies in the United States, with over $1.5 trillion of assets under management and $6.4 billion in revenue as of 2023.
T. Rowe Price
Driving adoption through consistency
Design System
UI Design
Client Relations
T. Rowe Price is a global investment management firm and one of the largest companies in the United States, with over $1.5 trillion of assets under management and $6.4 billion in revenue as of 2023.
T. Rowe Price
Driving adoption through consistency
Design System
UI Design
Client Relations
T. Rowe Price is a global investment management firm and one of the largest companies in the United States, with over $1.5 trillion of assets under management and $6.4 billion in revenue as of 2023.
T. Rowe Price
Driving adoption through consistency
Design System
UI Design
Client Relations
T. Rowe Price is a global investment management firm and one of the largest companies in the United States, with over $1.5 trillion of assets under management and $6.4 billion in revenue as of 2023.

Web pages designed using Beacon

Web pages designed using Beacon

Web pages designed using Beacon

Web pages designed using Beacon
The challenge
With nearly 8000 employees worldwide and a large range of digital products and services, the need to manage and scale a global design system in a consistent and effective way whilst driving internal adoption is seen as vital to the future success of the business.
The challenge
With nearly 8000 employees worldwide and a large range of digital products and services, the need to manage and scale a global design system in a consistent and effective way whilst driving internal adoption is seen as vital to the future success of the business.
The challenge
With nearly 8000 employees worldwide and a large range of digital products and services, the need to manage and scale a global design system in a consistent and effective way whilst driving internal adoption is seen as vital to the future success of the business.

Reusable design decisions in the form of tokens

Reusable design decisions in the form of tokens

Reusable design decisions in the form of tokens

Reusable design decisions in the form of tokens
The work
Since 2019 Else has maintained the Beacon Design System which is now used across the global TRP digital community. Beacon is made up of reusable design decisions in the form of tokens, UI components and code that power the client experiences across all of TRP’s websites. It also includes specifications, usage documentation, training material and access to expert support.
The work
Since 2019 Else has maintained the Beacon Design System which is now used across the global TRP digital community. Beacon is made up of reusable design decisions in the form of tokens, UI components and code that power the client experiences across all of TRP’s websites. It also includes specifications, usage documentation, training material and access to expert support.
The work
Since 2019 Else has maintained the Beacon Design System which is now used across the global TRP digital community. Beacon is made up of reusable design decisions in the form of tokens, UI components and code that power the client experiences across all of TRP’s websites. It also includes specifications, usage documentation, training material and access to expert support.

Components are wide ranging, from forms and navigation to data-vis

Components are wide ranging, from forms and navigation to data-vis

Components are wide ranging, from forms and navigation to data-vis

Components are wide ranging, from forms and navigation to data-vis
An embedded team
During the engagement we worked as an embedded team, 100% resourced to the TRP account. We became an integral part of the product team, working closely with the Product Manager, developers and the wider TRP design community. We had daily meetings and weekly on-site days to align on the work in progress, delivery and to help define the future roadmap.
An embedded team
During the engagement we worked as an embedded team, 100% resourced to the TRP account. We became an integral part of the product team, working closely with the Product Manager, developers and the wider TRP design community. We had daily meetings and weekly on-site days to align on the work in progress, delivery and to help define the future roadmap.
An embedded team
During the engagement we worked as an embedded team, 100% resourced to the TRP account. We became an integral part of the product team, working closely with the Product Manager, developers and the wider TRP design community. We had daily meetings and weekly on-site days to align on the work in progress, delivery and to help define the future roadmap.

Example components

Example components

Example components

Example components
My role
At Else I was the Lead Designer on Beacon, overseeing an embedded team that delivered design consistency through regular updates and improvements to UI components, whilst working closely with the client and development teams on planning and delivery. We also worked closely with the community to increase the adoption of Beacon by internal designers and product managers through regular support sessions, training workshops and promotional presentations of the latest work.
My role
At Else I was the Lead Designer on Beacon, overseeing an embedded team that delivered design consistency through regular updates and improvements to UI components, whilst working closely with the client and development teams on planning and delivery. We also worked closely with the community to increase the adoption of Beacon by internal designers and product managers through regular support sessions, training workshops and promotional presentations of the latest work.
My role
At Else I was the Lead Designer on Beacon, overseeing an embedded team that delivered design consistency through regular updates and improvements to UI components, whilst working closely with the client and development teams on planning and delivery. We also worked closely with the community to increase the adoption of Beacon by internal designers and product managers through regular support sessions, training workshops and promotional presentations of the latest work.

Examples of documentation and usage guidelines

Examples of documentation and usage guidelines

Examples of documentation and usage guidelines

Examples of documentation and usage guidelines
Key achievements
Built trusted relationships with the teams at TRP
Maintained and improved a global design system
Increased adoption of components by the community
Key achievements
Built trusted relationships with the teams at TRP
Maintained and improved a global design system
Increased adoption of components by the community
Key achievements
Built trusted relationships with the teams at TRP
Maintained and improved a global design system
Increased adoption of components by the community
Key achievements
Built trusted relationships with the teams at TRP
Maintained and improved a global design system
Increased adoption of components by the community
Colleagues
ui design
John Harrison
Harrison Siddall
Melisa Muković
ux design
Jason Ahn
Ambika Saigal
Let's work together
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Let's work together
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Let's work together
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